1.20 years of shared meetings

20th edition – sounds about right, does it? Since 2002, while organizing Days of Sports Marketing and Sports & Business Forum SPORTBIZ, we mainly concentrate on professionalization of the sports industry, emphasizing the role of organizations and sponsors in sport. In 19 editions so far over 6100 participants from 27 countries have taken part in our event. SPORTBIZ is all around Polish and business media. On the 20th anniversary of Forum we prepared lots of innovations, which will improve your experience with the crucial event for the sports industry.


2.SPORTBIZ International – global trends

20th edition is a good moment to take a big step forward – we decisively enter foreign markets! Dedicated thematic module SPORTBIZ International with participation of great speakers from top sports projects and organizations, presence of representatives of foreign clubs and companies, and last but most certainly don’t least – effective promotion of Polish brands abroad!


3.SPORTBIZ PL- local challenges

We confront worldwide changes and trends in sports industry with challenges, threats and opportunities of the Polish market. The programme includes substantial discussions about practical solutions and ways to dynamically develop whole sports segment in Poland. We take on tough, but strategic and crucial topics.



Sustainability and ecology is not a momentary trend, it is a necessity for the world, but also for the sports industry. SPORBIZ2022 is a trend-setter and definitely focuses on ecology - not only in its lecture topics! We minimize the environmental impact of our event, so forget about printed programs, invitations or plastic hang tags. We are preparing for you brand new, eco-friendly starter packs and eco-gadgets, encouraging you to use public transport, reduce plastic consumption and much more.


5.Your choice!

Are you representing a top club, sports association or maybe a small sports project? Is your company one of the key sponsors of sports or rather supporter of projects on a smaller scale? Do you manage major sports venues or organize local sporting events? Each of you is going to find your own cup of tea at SPORTBIZ – global trends or local challenges, it’s your call!


6.One place, many possibilities

SPORTBIZ 2022 is the knowledge and opinions of top speakers from Poland and abroad, delivered during lectures and workshops. However, our event offers much more than the conference itself. The SPORTBIZ EXPO fair, the Sports and Business Gala with prizes, and the Business Evening are ideal opportunities for new business relations and networking. To participate in all the activities planned by us you do not have to drive anywhere or worry about parking space. Just step out of your hotel room in Arche Hotel Krakowska and you will find yourself in the centre of SPORTBIZ events.


7.Let's talk!

One of the most important parts of the event is networking. During SPORTBIZ, participants build and strengthen their relations with representatives of the sports’ and business’ world, reach decision-makers and executives, meet their friends. Together we co-create a space for management business in sports.


8.In-person + on-line= SPORTBIZ!

Meeting expectations of SPORTBIZ participants, we provide a conference in a hybrid formula. We will combine the traditional meeting format with a remote participation. Have you purchased an online package but then suddenly you’ll want or need to convert it to a desktop form? We allow you to change packages both ways until your registration is complete – for services!!!




I day - tuesday, 17 of May

On the first day, we invite you to take part in a themed conference "Global trends, local challenges". As at the best festivals, participants will be able to choose from two stages - SPORTBIZ International and SPORTBIZ PL. On the International stage, top foreign speakers will discuss the directions of development of sports marketing, sponsoring and management in sports presenting examples of the biggest sports brands. The SPORTBIZ PL scene, in turn, is a venue for substantive discussions and lectures on the problems, opportunities and threats on the local Polish sports market. To make it easier for our participants to choose interesting lectures, we have prepared suggested thematic paths, tailored to different target groups:



Rick Sleegers
Orange Sport Forum

Gregor Starc

Krzysztof Bartkowski
Insys Video Technologies

Carmen Wargborn
Ramboll Sweden

Axel Lönnqvist


DATE 17.05 17.05
PRICE 55 €
110 €
Participation in the conference - 17.05
Participation in workshops - 18.05
Simultaneous translation
Participant's folder
Certificate of participation
14 day access to recordings of SPORTBIZ 2022
Coffee break
Catering in VIP box
Participation in XVIII Sport & Business Gala + 55 EUR
DATE 17.05 17 or 18.05
PRICE 55 €
110 €

XVIII Sports & Business Gala
55 EUR
The 18th Sports and Business Gala is an event during which the Sports Business Awards — prestigious awards in the sports industry — will be awarded. They promote people and institutions who through their activities have a direct contribution to the development of Polish sport. During the Gala, the winners in 13 categories who introduced and realized the best projects in the area of sport and business will be selected.

Arche Hotel Krakowska

This year's edition is distinguished by its comprehensiveness - participants can take part in the conference, the SPORTBIZ EXPO fair, the Professional Evening, workshops and the Sports and Business Gala in one place, along with accommodation! The modern, four-star Arche Hotel Krakowska is located near important transportation hubs, close to the Warszawa Zachodnia Railway Station and right next to Chopin Airport.
Arche Hotel Krakowska is a modern, ArtDeco inspired, comfortable facility. It can accommodate over 700 guests at a time, who have the opportunity to relax in comfortably furnished rooms.

How to get there?

Arche Hotel Krakowska can be reached directly by bus and streetcar. The "Hynka" bus stop for lines 141, 189, 328, 401 and streetcars 7, 9, 15.
We have provided a set of rooms for SPORTBIZ Forum participants, which can be booked through our registration form.

Dominik Kajzerski
Project Manager

+48 508-670-149
Patryk Roszkowiak
Sales & Marketing

+48 511-076-475